WITTY GLOBAL BLOGS | THURSDAY FLAGSHIP EDITION Africa's $2 Billion Creative Economy Financing Push: What Nigerian Filmmakers, Musicians and Digital Creators Need to Know By Itoro Uwah | Thursday, November 12, 2026 CREATIVE ECONOMY | BUSINESS | TECHNOLOGY | INVESTMENT LAGOS, NIGERIA — Africa's creative economy is attracting renewed attention from development financiers and policymakers, following the Creative Africa Nexus (CANEX) WKND 2026 gathering in Lagos from November 5 to 8. Organised by the African Export-Import Bank (Afreximbank) and hosted by Nigeria, the gathering brought together creative entrepreneurs, investors, policymakers and cultural-industry professionals to explore financing, intellectual property, technology and market access. Afreximbank's CANEX financing ambition has expanded to $2 billion, reflecting a growing institutional effort to support African cultural and creative enterprises. However, the figure must be understood correctly...
Attention Is the New Capital
Day 22 — Institutional Thinking Series | BEFOCUS
The Shift in Valuable Resources
In previous generations, wealth was defined mainly by money and physical resources.
But in the modern world, another resource has become equally powerful.
Attention.
Attention determines what we learn, what we build, and ultimately the direction of our lives.
The Competition for Attention
Today billions of platforms compete for human attention.
Notifications appear constantly.
Trends change every hour.
Information flows endlessly.
In this environment, the ability to control attention has become a strategic advantage.
The Discipline of Builders
Builders understand this principle.
They protect their attention carefully.
They choose what deserves their focus.
Because attention determines what receives energy.
And whatever receives energy grows.
The Power of Focused Attention
If attention is scattered, progress becomes scattered.
If attention is focused, progress becomes powerful.
Institutions understand the same principle.
They concentrate attention on long-term priorities instead of short-term distractions.
Money builds wealth. Attention builds the future.
Africa does not lack talent or ambition.
What Africa needs is a generation capable of mastering attention and directing it toward building systems that produce lasting transformation.
— Itoro Uwah
BEFOCUS | Institutional Thinking Series
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